Withdraw from contract

We use cookies

We use cookies to measure traffic and improve your experience. You can accept or reject non-essential cookies. Essential cookies for sign-in and security always run. See our Privacy Policy.

Inner Game
Apply For Coaching
Join The Program
Mental performance coaching

Become The Person You Keep Promising To Be

For people who keep ending up back at square one.
1:1 coaching to understand what's driving you and a framework to make change that lasts
Apply For Coaching
PROOF THAT IT WORKS

What Others Have Said

I wish I’d worked with Luis sooner! I worked with Luis for several months whilst going through some big life changes. He helped me focus on my wellbeing, self confidence and the practices I needed to support my growth and focus. His suggestions on ways to simplify complex situations and create manageable plans of action is something I’ve continued to used and his support and patience as a coach will be something I will be forever grateful for.

Z
Zona Lewin

Amazing call with Luis yesterday, really helped simplify my problems and gave me practical advice to improve. Very knowledgeable & a great guy. 100% recommend.

D
Dylan Babiy

After a difficult year I went to Luis for support in building me back up physically and mentally. The positive changes I saw through Luis’s coaching were much bigger mentally than physically. I feel like he helped me to reframe my mindset and see things black & white instead of dwelling on them. He made me feel more confident in my abilities in the gym, in my work and in my personal life. Thanks to Luis I overcame self doubt, achieved things I’d have never thought possible and fast forward to today I’m unrecognisable to the person I was pre coaching

A
AJ Balwah

Working with Luis over the past 12 weeks has been a genuinely valuable experience. He brings a holistic framework and a pragmatic approach to coaching that has had a real impact on my mindset and how I approach everyday life. Before we started, I lacked structure, purpose and direction. Measuring my progress at the beginning, midpoint and end of the programme gave me tangible evidence of how much I’d developed. Setting holistic goals early on gave me a clear direction and something meaningful to work towards.

T
Tom Benson

I wish I’d worked with Luis sooner! I worked with Luis for several months whilst going through some big life changes. He helped me focus on my wellbeing, self confidence and the practices I needed to support my growth and focus. His suggestions on ways to simplify complex situations and create manageable plans of action is something I’ve continued to used and his support and patience as a coach will be something I will be forever grateful for.

Z
Zona Lewin

Amazing call with Luis yesterday, really helped simplify my problems and gave me practical advice to improve. Very knowledgeable & a great guy. 100% recommend.

D
Dylan Babiy

After a difficult year I went to Luis for support in building me back up physically and mentally. The positive changes I saw through Luis’s coaching were much bigger mentally than physically. I feel like he helped me to reframe my mindset and see things black & white instead of dwelling on them. He made me feel more confident in my abilities in the gym, in my work and in my personal life. Thanks to Luis I overcame self doubt, achieved things I’d have never thought possible and fast forward to today I’m unrecognisable to the person I was pre coaching

A
AJ Balwah

Working with Luis over the past 12 weeks has been a genuinely valuable experience. He brings a holistic framework and a pragmatic approach to coaching that has had a real impact on my mindset and how I approach everyday life. Before we started, I lacked structure, purpose and direction. Measuring my progress at the beginning, midpoint and end of the programme gave me tangible evidence of how much I’d developed. Setting holistic goals early on gave me a clear direction and something meaningful to work towards.

T
Tom Benson

I wish I’d worked with Luis sooner! I worked with Luis for several months whilst going through some big life changes. He helped me focus on my wellbeing, self confidence and the practices I needed to support my growth and focus. His suggestions on ways to simplify complex situations and create manageable plans of action is something I’ve continued to used and his support and patience as a coach will be something I will be forever grateful for.

Z
Zona Lewin

Amazing call with Luis yesterday, really helped simplify my problems and gave me practical advice to improve. Very knowledgeable & a great guy. 100% recommend.

D
Dylan Babiy

After a difficult year I went to Luis for support in building me back up physically and mentally. The positive changes I saw through Luis’s coaching were much bigger mentally than physically. I feel like he helped me to reframe my mindset and see things black & white instead of dwelling on them. He made me feel more confident in my abilities in the gym, in my work and in my personal life. Thanks to Luis I overcame self doubt, achieved things I’d have never thought possible and fast forward to today I’m unrecognisable to the person I was pre coaching

A
AJ Balwah

Working with Luis over the past 12 weeks has been a genuinely valuable experience. He brings a holistic framework and a pragmatic approach to coaching that has had a real impact on my mindset and how I approach everyday life. Before we started, I lacked structure, purpose and direction. Measuring my progress at the beginning, midpoint and end of the programme gave me tangible evidence of how much I’d developed. Setting holistic goals early on gave me a clear direction and something meaningful to work towards.

T
Tom Benson

I wish I’d worked with Luis sooner! I worked with Luis for several months whilst going through some big life changes. He helped me focus on my wellbeing, self confidence and the practices I needed to support my growth and focus. His suggestions on ways to simplify complex situations and create manageable plans of action is something I’ve continued to used and his support and patience as a coach will be something I will be forever grateful for.

Z
Zona Lewin

Amazing call with Luis yesterday, really helped simplify my problems and gave me practical advice to improve. Very knowledgeable & a great guy. 100% recommend.

D
Dylan Babiy

After a difficult year I went to Luis for support in building me back up physically and mentally. The positive changes I saw through Luis’s coaching were much bigger mentally than physically. I feel like he helped me to reframe my mindset and see things black & white instead of dwelling on them. He made me feel more confident in my abilities in the gym, in my work and in my personal life. Thanks to Luis I overcame self doubt, achieved things I’d have never thought possible and fast forward to today I’m unrecognisable to the person I was pre coaching

A
AJ Balwah

Working with Luis over the past 12 weeks has been a genuinely valuable experience. He brings a holistic framework and a pragmatic approach to coaching that has had a real impact on my mindset and how I approach everyday life. Before we started, I lacked structure, purpose and direction. Measuring my progress at the beginning, midpoint and end of the programme gave me tangible evidence of how much I’d developed. Setting holistic goals early on gave me a clear direction and something meaningful to work towards.

T
Tom Benson

I wish I’d worked with Luis sooner! I worked with Luis for several months whilst going through some big life changes. He helped me focus on my wellbeing, self confidence and the practices I needed to support my growth and focus. His suggestions on ways to simplify complex situations and create manageable plans of action is something I’ve continued to used and his support and patience as a coach will be something I will be forever grateful for.

Z
Zona Lewin

Amazing call with Luis yesterday, really helped simplify my problems and gave me practical advice to improve. Very knowledgeable & a great guy. 100% recommend.

D
Dylan Babiy

After a difficult year I went to Luis for support in building me back up physically and mentally. The positive changes I saw through Luis’s coaching were much bigger mentally than physically. I feel like he helped me to reframe my mindset and see things black & white instead of dwelling on them. He made me feel more confident in my abilities in the gym, in my work and in my personal life. Thanks to Luis I overcame self doubt, achieved things I’d have never thought possible and fast forward to today I’m unrecognisable to the person I was pre coaching

A
AJ Balwah

Working with Luis over the past 12 weeks has been a genuinely valuable experience. He brings a holistic framework and a pragmatic approach to coaching that has had a real impact on my mindset and how I approach everyday life. Before we started, I lacked structure, purpose and direction. Measuring my progress at the beginning, midpoint and end of the programme gave me tangible evidence of how much I’d developed. Setting holistic goals early on gave me a clear direction and something meaningful to work towards.

T
Tom Benson
FAQS

Your Questions. Answered.

Everything you need to know before jumping on the call.
Most coaching hands you a few videos and send you on your way. This works the other way round. We start by diagnosing what's actually driving your behaviour, then work 1:1 on the specific patterns and beliefs keeping you stuck.
No. IWe'll look at your past where it helps explain what's happening now, but the focus is on what you do next. If at any point I think therapy would serve you better, I'll tell you.
You'll be able to clearly articulate who you are, what you stand for and where you're going, and act on it consistently instead of slipping back to autopilot.
If you don't find the coaching useful within the first 14 days, I'll refund your investment no questions asked. No hassle or complications, I only want to work with people who truly want to be there.
This depends on what service you need but for the full program it works out to under £50 per week
Free Discovery Call

Ready To Become Who You Say You Want To Be?

Book a call to talk about where you are, where you want to beand whether Inner Game is the right fit. If it isn't, I'll tell you.
15-30minsVideo call

No matter how much you try, you can't get out of your own way

You read the books, listen to the podcasts and keep telling yourself things are going to change. Yet, you're still hitting the same roadblocks.


This Isn't About Motivation

We all know what to do when we feel like it. The question is, do you know how to when you don't?

You Can't See Your Blind Spots

The patterns holding you back are the hardest ones to spot from the inside. That's why figuring it out on your own keeps failing.

This is what autopilot looks like

If you're honest, you probably...

✕

Sabotage Yourself

Every time you build momentum, you find a way to undo it.

✕

Always Say Next Week

It matters to you, but there's always a reason it can wait.

✕

Lack Purpose

You're doing fine on the outside, but something feels off.

✕

Distract Yourself

Scrolling, drinking, eating, anything that takes your mind off it.

You're written in pencil, not ink. You can direct your life with intention

No more letting yourself down. Build a life you're proud of and actually enjoy living

Luis Bulnes - Inner Game Coaching
APPLY FOR COACHING

This is the life that's possible:

A System That Works for You

No more relying on motivation. You build routines that hold up when life gets busy.

Someone in Your Corner

Someone who sees what you can't, and makes sure you show up for yourself and the people around you, especially when it's easier not to.

Clarity On What Matters

You stop second-guessing and start making decisions about your relationships, career and future based on what matters to you.

Break The Cycle

This isn't a quick fix. What you build here stays with you, so you're not back at square one in six months.

This Isn't Therapy

My 1:1 coaching is built around action, with support between calls so you're never left to figure it out on your own.

01

Bi-Weekly Coaching Calls

Sessions to get to what's driving your reactions and decisions, and leave with a clear next step.

02

Weekly Modules

Tools, trainings and resources that show you what needs work and exactly how to implement it.

03

Progress Reviews

Keep track of the things you said you would do and be held to a higher standard than you can alone.

04

WhatsApp Support

Message me on WhatsApp when something comes up, so you can deal with it in the moment instead of waiting for your next call

05

The Community

A private group of people doing the same work, sharing wins and keeping each other honest.

06

Monthly Seminars

Monthly sessions going deeper on mindset, performance and psychology.

APPLY FOR COACHING
I'm Luis

I'm Luis

I know exactly how you feel because I've spent years feeling like it myself.

Repeating the same bad habits, sabotaging my own progress and never feeling like I was moving forward. I'd do anything to make my life look okay, but behind closed doors I felt lost.

Then, I stopped blindly trying to do everything and got crystal clear on what needed to change. I put the right systems in place, grew from my mistakes and overcame my internal patterns.

Now my mission is to help as many people as possible who are in the position I was.